You Can Learn SEO On Your Own With These 17 YouTube Channels

Search engine optimization (SEO) can seem like a complex web of strategies and techniques that only a seasoned expert could understand, let alone implement. But did you know that you can pick up SEO skills from the comfort of your home, and without spending a dime? It’s true! YouTube, everyone’s go-to video platform, is a treasure trove of knowledge. And when it comes to SEO, it’s no exception. In this blog post, we’re pulling back the curtain on the 17 most informative YouTube channels that can transform you into an SEO savant.


1. Moz
YouTube Channel Link: Moz
What To Expect:
Moz is a giant in the SEO software space, and their YouTube channel delivers practical advice in digestible, easy-to-understand morsels. Tune in for their famous ‘Whiteboard Friday’ segments that break down complex SEO topics into bite-sized learning sessions.

2. Ahrefs
YouTube Channel Link: Ahrefs
Why Subscribe:
From basic concepts to advanced tactics, Ahrefs covers the full spectrum of SEO techniques. Their tutorials, case studies, and actionable tips will empower you to make data-backed SEO decisions.

3. SEMrush
YouTube Channel Link: SEMrush
Learning Value:
If tool-based learning is your style, SEMrush’s channel is the place for you. They provide insights into their tool’s capabilities and how you can leverage them for competitive SEO analysis.

4. Neil Patel
YouTube Channel Link: Neil Patel
Great For:
Marketers and bloggers seeking to grow traffic organically will find Neil Patel’s teachings valuable. He simplifies SEO concepts and offers strategies that can be implemented immediately.

5. Backlinko with Brian Dean
YouTube Channel Link: Backlinko
Expertise Level:
Ideal for those who have a basic understanding of SEO but want to push their knowledge further. Brian Dean’s channel focuses on link-building, content marketing, and SEO-friendly website structure.

6. Google Webmasters
YouTube Channel Link: Google Webmasters
Unique Selling Point:
Get your information straight from the horse’s mouth. This channel can help you understand how Google views SEO, with insights into best practices and algorithm updates.

7. Search Engine Land
YouTube Channel Link: Search Engine Land
Content Variety:
Presenting a mix of news, interviews, and how-tos, Search Engine Land’s channel is a well-rounded source of ongoing SEO education.

8. Income School
YouTube Channel Link: Income School
What’s Covered:
Income School delves into the realm of niche site building and how to use SEO to earn passive income online, perfect for budding entrepreneurs.

9. Matt Diggity
YouTube Channel Link: Matt Diggity
Niche Focus:
Matt specializes in affiliate marketing SEO. His content is packed with tips for ranking affiliate sites and increasing earnings through clever optimization.

10. Gotch SEO
YouTube Channel Link: Gotch SEO
Best For:
Those who are serious about mastering SEO and driving search traffic to their websites. Nathan Gotch shares in-depth tactics and SEO secrets that can give you a competitive edge.

11. Chase Reiner
YouTube Channel Link: Chase Reiner
Highlights:
Chase gives you a front-row seat to his SEO process, often conducting live website audits and sharing the results of his SEO experiments.

12. Cognitive SEO
YouTube Channel Link: Cognitive SEO
Feature Set:
This channel offers a mix of tutorials and webinars focused on the technical aspects of SEO, content marketing, and link analysis.

13. Yoast SEO
YouTube Channel Link: Yoast
For WordPress Users:
As creators of the popular Yoast SEO plugin, their channel covers SEO with a slant towards optimizing WordPress websites.

14. SEO Fight Club
YouTube Channel Link: SEO Fight Club
Deep Dives:
SEO Fight Club takes a more analytical approach to SEO, ideal for those who aren’t afraid of diving into numbers and testing theories.

15. Chris Palmer SEO
YouTube Channel Link: Chris Palmer SEO
Community Driven:
Chris keeps it real with strategies that work today, not just in theory. He often engages directly with his community, answering SEO questions and challenges.

16. Eric Enge
YouTube Channel Link: Eric Enge
Thought Leader Content:
Eric Enge is an acknowledged SEO expert and his content often explores emerging trends and discusses the strategic aspect of SEO.

17. Brian Johnson
YouTube Channel Link: Brian Johnson
For Amazon Sellers:

If you’re working within the Amazon ecosystem, Brian Johnson’s channel focuses on how SEO can boost visibility and sales on Amazon.

Conclusion
The beauty of using YouTube as a learning resource is its accessibility and the wide range of perspectives it offers. From beginner-friendly channels to advanced strategies, there’s something for everyone. The visual and interactive nature of video content can also make these complex topics easier to grasp.

For those of you eager to dive headfirst into the world of SEO, these 17 channels represent a wellspring of knowledge. While watching videos can give you a strong understanding of SEO, remember that real growth comes from applying what you learn. Experiment on your own websites and monitor the impact of your efforts.

Incorporate these valuable resources into your SEO learning routine, and before you know it, you’ll speak the language of SEO as fluently as any expert.


To ensure you’re making the most of your learning experience, remember to subscribe to these channels, engage with their communities by asking questions and participating in discussions, and practice what you’ve learned by applying it to your own online endeavors. SEO mastery may be a journey, but with these YouTube educators, it’s one you don’t have to travel alone.

What’s been your go-to resource for learning SEO? Drop a comment and let the community know!


SEO is a moving target, but with diligence and the right teachers, you can hit the bullseye. Keep learning, keep optimizing, and keep climbing those search engine rankings!