17 Blogs With Tons of Sharable Content (Natural Link Building Strategy)

In the digital age, content is king. But not just any content—sharable content. The kind that readers can’t help but pass along to their friends, family, and colleagues. This is the heart of a natural link-building strategy, which can significantly boost your blog or website’s search engine rankings.

But what exactly makes content sharable, and where can you find inspiration for your own blog? Stay tuned as we reveal 17 blogs packed with content that naturally earns links and social shares.

What Makes Content Sharable?

Before diving into our list, let’s explore what traits make content inherently sharable:

  1. Emotional Connection: Content that resonates emotionally with readers tends to be shared more often.
  2. Utility and Value: Practical, useful information that can improve the reader’s life is prime for sharing.
  3. Visual Appeal: Stunning graphics, videos, and imagery can enhance the sharability of your post.
  4. Originality: Unique takes on topics or original research can set your content apart.
  5. Engagement: Interactive pieces like quizzes or polls invite readers to participate and share.
  6. Authority: Comprehensive, well-researched posts position you as a thought leader in your niche.

17 Blogs That Nail Sharable Content

Now, let’s look at these content masters:

1. Buzzfeed

Why It’s Shareable: Buzzfeed has mastered the art of listicles and pop-culture content that’s highly engaging and perfect for social shares.

2. HubSpot

Why It’s Shareable: HubSpot provides valuable, in-depth marketing resources, including free tools and templates, that readers love to use and share.

3. Vox

Why It’s Shareable: Vox specializes in explanatory journalism, breaking down complex issues into digestible content that readers are eager to share for informational purposes.

4. TechCrunch

Why It’s Shareable: TechCrunch offers the latest tech news and reviews that tech enthusiasts love to share with their networks.

5. The Minimalists

Why It’s Shareable: Focused on decluttering life, The Minimalists blog strikes a chord with those looking to live a simpler, more meaningful life, prompting shares among like-minded communities.

6. The Spruce

Why It’s Shareable: This home-focused blog delivers tons of DIYs, tutorials, and home improvement tips that are visually appealing and easy to share.

7. Nomadic Matt

Why It’s Shareable: As a top travel blog, Nomadic Matt offers valuable travel tips and guides that wanderlust-driven readers often bookmark and share.

8. Spoon University

Why It’s Shareable: This food blog is tailored to millennials, providing trendy, delicious recipes and food hacks that are perfect for a quick share.

9. Moz Blog

Why It’s Shareable: As an authority in SEO, Moz creates insightful posts that help marketers and business owners improve their online presence—content that’s highly sharable in professional circles.

10. Goop

Why It’s Shareable: Gwyneth Paltrow’s lifestyle empire, Goop, delivers a mix of wellness, beauty, and lifestyle content that’s often polarizing but always sharable.

11. The Points Guy

Why It’s Shareable: This travel hacking blog shares tips on maximizing travel points and miles, content that frequent travelers eagerly share.

12. A Beautiful Mess

Why It’s Shareable: Home, craft, and recipe posts presented with high-quality photography make A Beautiful Mess’s content a picturesque addition to anyone’s Pinterest board.

13. Serious Eats

Why It’s Shareable: With well-tested recipes and deep dives into food science and culture, Serious Eats appeals to foodies who covet and share its content.

14. Smashing Magazine

Why It’s Shareable: For web developers and designers, Smashing Magazine provides in-depth tutorials and articles on the latest industry trends that many professionals share among their networks to stay current.

15. Copyblogger

Why It’s Shareable: Copyblogger’s posts on content marketing are so actionable and insightful that they often become resources shared among marketers and content creators.

16. Junkee

Why It’s Shareable: Junkee strikes the balance between informative and entertaining, offering socially-driven content that younger generations are quick to share.

17. Wait But Why

Why It’s Shareable: Known for its unique approach to deep topics, Wait But Why offers long-form content with hand-drawn illustrations that are as intellectually stimulating as they are share-worthy.

Leveraging Sharable Content for Your Blog

Looking to enhance the shareability of your own blog? Here are a few quick tips:

  • Know Your Audience: Tailor your content to the interests, needs, and preferences of your readers.
  • Incorporate Visuals: Use infographics, images, and videos to increase engagement and shareability.
  • Create Stellar Headlines: Craft attention-grabbing headlines that entice clicks and shares.
  • Encourage Sharing: Add social share buttons and actively encourage readers to share your content.
  • Engage with Readers: Respond to comments and questions to build a community around your content.

Final Thoughts: Natural link building happens when you create content so good, it spreads on its own. The blogs we’ve featured are perfect examples of this strategy in action. Take inspiration from them and focus on providing value in a way that’s unique to your voice and expertise. Happy blogging and here’s to your content going viral!